Key Responsibilities:

• Develop and implement marketing strategies for Low Voltage (LV) and Medium Voltage (MV) products aligned with business goals.
• Conduct market research and competitor analysis to identify trends, opportunities, and customer needs.
• Create marketing campaigns and promotional materials (brochures, presentations, digital content).
• Manage product positioning, branding, and value propositions in coordination with the product team.
• Organize participation in trade shows, industry events, and customer seminars.
• Support sales teams with marketing tools, training, and lead generation programs.
• Track ROI of marketing initiatives and provide periodic performance reports.
• Collaborate with global/regional teams for alignment and best practices.

Qualifications:

• Bachelor's or Master’s degree in Marketing, Electrical Engineering, or related field.
• 5+ years of experience in B2B marketing, preferably in the electrical or energy sector.
• Strong understanding of LV & MV products (switchgear, circuit breakers, transformers, etc.).
• Proficiency in CRM tools and digital marketing platforms.
• Excellent communication and presentation skills.